Its Promotional Products Week! The time of year when everyone in the industry gets together to help promote promotional products to the world. The week is organised by The British Promotional Merchandise Association (BPMA) and each year to go with all the marketing activities they release their latest research into the industry and its customers. This is always an interesting read for us as it gives us an insight into how well we are doing in keeping our customers happy and offering the right products and services.
As with most years, the most popular promotional products being bought are Pens, Notebooks and Mugs. This is something we see here too, our own myNo Notebooks and Journals are very popular with our customers. A combination of extensive branding options and outstanding premium quality make them stand out against their competitors. Our range of pens is huge, covering everything from budget plastic pens to executive named brand metal pens.
So what are people looking for in a promotional product? Well, usefulness and quality are the two main factors. Customers are looking for items that people will actually use because this means their branding or marketing message will have more chance of being seen and remembered. Having the right quality of product ensures that this message is also delivered for the longest time possible. Our products are sourced and designed to be the very best in class. We are confident that we have promotional items for every project or budget. With over 100,000 products at hand, our team can work with you to find the perfect product for you.
There were also statistics to show the reasons why companies stay loyal to their promotional products suppliers. The number one reason was customer service, no matter what quibbles people might have with pricing and quality, the main thing they were looking for was great customer service. We are proud to say that our customer service record is outstanding in the industry, in a recent customer survey 98% of our customers felt we offered fantastic customer service (We’re working on the other 2%). We also openly publish our delivery on time results each year, this year 99% of all orders were delivered on time. Again an outstanding achievement for our team and even better for you as the customer.
Based on this year’s research by the BPMA, Gilt Edged seems to be on track in offering exactly what promotional product customers are looking for. We have the products and the customer service to make us an outstanding choice for being your promotional products supplier.
