Gilt Edged Branded Merchandise

We strive to be the number one supplier of all things business gifts and branded merchandise within the UK market. Supplying custom-made products with your l­­ogo is what we do best! Below are just some of the reasons why you should choose us.  

Thousands of Promotional Products. - We believe that we can source the right branded merchandise for any business in any industry. Companies can order anything from quirky and niche items to the most popular promotional gifts.   

Dedicated Account Managers. – Sourcing the right branded gift can seem daunting with so many products that are available. That is where we can help. We have an experienced, friendly team who can help narrow down your search and choose the right merchandise for your company. We want to make our users’ experience easy, and we take pride in this with our ace team!

The Only UK Merch Supplier that Offers Branded Clothing AND Promotional Gifts. With some of our own branded products AND our printing in-house! - Well, we haven’t found another one like us yet! 

We don’t just supply gifts; we also supply clothing with your logo. This is what makes us so unique.

In-House Design Team. - Our dedicated Studio team can facilitate multiple artwork visuals to ensure that your branded products meet expectations before receiving the physical items.   

In-House Branding. - We don’t just order all our products in already branded. With some of our branded goods range, we can print and embroider ourselves, thanks to our knowledgeable specialist production team. 

Find out more about us here! 

Remember that company branded products are an effective way to promote your brand. If you can't find the merchandise you are looking for, or would like some ideas for personalised products for your customers, then get in touch. We can provide free visuals so that you can see what your logo looks like on any of our personalised merch.    

Branded merchandise is effective to subtly promote your brand, as proven by the BPMA (British Promotional Merchandise Association). This is the only UK governing body associated with custom-made business gifts and branded products. Here is what this trusted source is saying about positive brand associations from promotional items. We reveal essential statistics below that every business and marketing professional should know. 

• 96% of customers that receive you merchandise are likely to make a purchase (BPMA).
• 75% of customers are more likely to buy from you again after recieving a promotional item (BPMA).
• 80% of customers who received a promotional product are more likely to make recommendations to others about your brand or service (BPMA). 
• Promotional products can increase brand awareness by +96 (BPMA). 
• 75% of consumers receiving a branded item from a brand they trust will prompt future purchases (BPMA).    
• 80% of people have an immediate reaction when they receive promo from companies they’ve never heard of (PPAI).   
• 85% of people that receive promotional goods remember the company name (ASI).
• 83% of customers suggested they can name the brand of the promotional product on their desk (BPMA). Browse our top desktop office gifts. 
• With 72% of customers incentivised by branded goods, brand engagement increases and cost per impression reduces (BPMA). 
• 72% of people would like to receive a gift with a purchase instead of an instant win at the time of purchase or an online entry code (PPAI).    

Reasons to Use Promotional Merchandise 

• 85% say they would use promotional merchandise if it is useful (BPMA). 
• 44% in a study mention that would use branded merchandise due to it being fun (BPMA).
• 43% mention that they use branded products because they are attractive (BPMA).
• 24% of people in a study use promotional products due to its informative nature (BPMA).
• 19% of people use merchandise in their marketing because it is desirable (BPMA). 

The Findings: Useful items were the most favoured according to the BPMA. A gift that had some sort of use was highly regarded so we'd recommend promotional pens or branded umbrellas in your next marketing campaign. 

We at Gilt Edged Promotions are personally a fan of products that can be used repeatedly overtime. We've found that customers like Smyth Ease Massage chose reusable merchandise due to the increased exposure from these products. This could spark meaningful business conversations. Imagine a discussion from your gift receiver (tapping into your potential audience)! They will often express gratitude and a few months later, weeks, or even minutes after they see your product again, they will remember your brand and are likely to order from you whether that is a service or product-based business.   

Sustainability Merchandise Stats 

• 40% of consumers actively look for the brands they engage with to find reusable and recyclable solutions when it comes to merchandise they receive (BPMA). 
• Products marketed as sustainable grew 2.7x faster than those that were not (The Round Up). 
• 78% of customers in a study feel that sustainability is an important factor when it comes to products (The Round Up).
• 62% of people said they “always or often” seek sustainable products to purchase (The Round Up).
• 55% of customers are willing to pay extra for eco-friendly brands (The Round Up).
• 84% of customers say that poor environmental practices will put them off buying from a company (The Round Up).
• 78% of customers in a survey of 10,281 agreed that environmental practices are important, that the concept of sustainability appeals to them, and that they aim to lead more sustainable lives (The Round Up).
• 63% of the same customers had taken either moderate or significant steps to change their lifestyle, including adopting greener buying habits, in an attempt to be more sustainable (The Round Up).

With so many companies offering personalised gifts to businesses that they can bulk buy, it can be so daunting who to trust and know who is reputable. Especially if you are ordering merchandise in large quantities, you want to make sure that you choose the right supplier. There are a few identifying factors to look out for:  

Look for the BPMA stamp. To establish trust with a your new promotional goods and custom print suppliers, look out for the BPMA logo. This is an accreditation stamp to show that the supplier of branded goods pays for the extra credibility.  

So what is the BPMA? BPMA stands for British Promotional Merchandise Association. This means when you see this logo, the supplier is usually trusted.   

You can always request proof that the supplier is part of the association for peace of mind. You know that a business is serious when they have paid to sign up to a professional body giving the supplier insights and additional knowledge to the promotional merchandise industry. 

We at Gilt Edged Promotions are proud to say that we are part of the BPMA, giving our customers peace of mind when ordering branded items.  

See if the merchandise supplier belongs to a local business chamber and has entered awards - Companies can apply for awards with local chambers which often goes under a vigorous process so not just any supplier can gain an award. Why not check if the promo company you are interested in has won any awards or has been runners up! This is a great sign that you can trust the company.  

You can always rely on Gilt Edged Promotions as your trusted promotional merchandise supplier. We are pleased to announce that we are part of the Northamptonshire Chamber of Commerce. We were also finalists of 2 award categories in 2023. Find out more.

Identify the size of the business - You can often tell whether to trust a promotional merchandise company by their capacity and resources. For example, you’re looking for bulk orders from an in-house production supplier (printing onto goods in their own premises), you need to ensure the company has the acquired space, facilities, and staff to be able to process large enough units.  

If the supplier is a sole trader, they may not be able to manage large capacities of regular orders in large batches to the level that a fully equipped team can. 

We have all the necessary equipment to facilitate a range of branding methods along with a fully equipped team. If you are looking for your next promotional merch supplier, try us at Gilt Edged Promotions!  

To Inspire - Promotional products which are useful and desirable are reused and often retained for years (BPMA). 

To Connect - With innovative, sustainable, and delicious ways to surprise and delight customers with their latest order or engage visitors when they visit your stand at an event, ask your merchandise expert for ideas of how to connect with customers (BPMA).

To Educate - Promotional products can be seen by hundreds of people every day (BPMA). Why not educate people about your brand, values, or awareness campaigns? 

And the obvious ones... 

To drive revenue, increase engagement, spark conversations with potential and existing customers, and to raise awareness of your brand, values, or company message (BPMA). We can see that branded merchandise has several benefits. It isn't only used for making the recipient of the merchandise feel appreciated. Promotional products are more valuable than people think. Don't underestimate the power of promotional products and be sure to use them to your best advantage to help grow your brand and followers. 

Promotional merchandise positively conveys your brand or message in a long lasting, memorable way (BPMA). 

From the latest eco bottle to hand finished notebooks, promotional merchandise conveys your brand straight into your customers' hands. (BPMA). 

Here are 10 reasons why and when you should consider promotional merchandise for your business and marketing campaigns: 

1. Promotional Marketing - Promote your offers with incentives (BPMA). You could for example, order 50 promotional products with your logo and announce the first 50 people to tag you on socials (or other activity) will receive a discount off your services whilst receiving a free promotional product with your branding as hook to use and remember your business. This creates awareness to potential customers, driving customer acquisition which in turn leads to an increase in ROI. Subtle advertising with your logo printed on a custom gift is therefore a fantastic way to generate new leads, bringing in more revenue and profit to your business. Just ensure that the merchandise you select reflects the quality and values of your brand. 

2. Referral & Thank You – Show your appreciation with a gift (BPMA). Your customers or staff want to feel valued, and there’s no better way to show this with branded merchandise. If the gift leaves a lasting impression on the recipient, this means that they are likely to refer your services to someone else. 

3. Direct Mail – Create unique, memorable marketing campaigns (BPMA). Have you ever thought about sending promotional merchandise in the post? Have you pondered upon how you can acquire new business or remind existing customers? Mailing out gifts could be a great way to remind your customers who you are and inform people of your existence. Just be mindful of GDPR when sending your printed products in the post to new customers. We suggest you research this before approaching and acquiring new business. You want to leave a positive long-lasting impression of your brand, so you want to send out branded items with your logo respectfully and compliant with the UK laws and legislation. If you do this well, mailouts of promotional products can be hugely beneficial.   

4. Seminars/Conferences & Trade Shows/Exhibitions – Give useful items to attendees (BPMA). Providing items that your audience will find useful provides the most beneficial impact in remembering your brand after receiving the item. For example, think of a branded mug that your event guests will use again and again at work or at home, compared to an item that has one-time use.  

Instead of one useful item, consider promotional giveaway packs acting as goodie bags for each attendee. Why not feature an array of gifts for your next Trade Show or Open Day, starting with a printed high quality gift bag with additional promotional products inside that feature your logo and pantone colours that match your brand. 

Browse our range of fantastic printed event merchandise here for any occasion. We have everything from promotional parasols, to branded gazebos, to eco name badges, to printed table cloths, to promotional fun and corporate giveaway items, and more! Order yours.

5. Retail & Souvenirs – Generate extra revenue with gifts and merchandise (BPMA). Have you thought about making money and generating income with the use of branded merchandise to promote your brand? One example could be ordering promotional memorabilia gifts in bulk from business branded product suppliers like us and upping the unit price to your individual customers. As we provide promotional products in bulk, the individual unit prices work out much cheaper so that you can afford large quantities of memorabilia to your fans, guests, and customers. 

6. Advertising & Marketing – Use promotional products to reinforce a marketing message (BPMA). Conveying the right marketing message is imperative for any business or organisation. You can incorporate company values, awareness campaigns, or a slogan of your brand with the use of promotional products and business gifts for added impact. If you also re-launch a new product, want to convey a new marketing message to your audience, or go through a re-brand, opt for braded merchandise as a subtle, yet effective way to tell your audience.

7. Workwear & Uniforms – Create a consistent look across your teams (BPMA). Promotional workwear and branded clothing can be effective merchandise items to ensure consistency across your business.  Your customers can identify your business by the colours and logo used, achieving brand recognition and corporate identity. Your staff, CEO, and business owners are the face behind the brand, and with the ever increasing video and social media content, wearing branded uniform is important.  We are living in a world where social platform users scroll though their feeds quickly and so your brand needs to be identified right away. Our branded clothing can help you to stand out and differentiate yourself from your competitors.  

8. Brand Awareness – Deliver instant brand recall (BPMA). Giving away a product with a promotional print of your logo will get your customers thinking about you, your brand, and your corporate identity. The recipient of your personalised gift will form positive associations with your brand. When this happens, they are likely to purchase your products or services. Raising awareness is vital for any business in any industry and is one of the fundamental principles of marketing. Getting your brand heard is the to key success for generating positive PR, healthy business growth, and lead generation. Next time, why not gift custom merchandise to your business colleagues or potential clients. 

9. Experiential Events – Generate interest with desirable giveaways (BPMA). Desirable giveaways can be anything from fun printed socks to posh QR code business pens with your logo engraved. Whatever you are looking for, we at Gilt Edged Promotions have a selection of useful promotional giveaways and business gifts. Browse here for merchandise ideas.

10. Reward & Recognition – Acknowledge achievements with high end items (BPMA). Merchandise can be an effective way of showing gratitude. This can be expressed through laser engraved awards, branded trophies, medals, and luxury executive gifts. These are just some of the ways to thank your clients and send praise and recognition to your employees. These can all be achieved through the power of promotional gifts. 

In the balance between brand building and sales, recent studies from the BPMA show that the items people love to receive are useful, relevant to both the recipient and the campaign, are fun, desirable, and innovative. 

How Does Promotional Merchandise Create Meaningful Impact?  

Brand Awareness - Promotional products offer a prime opportunity to get your brand seen regularly. Professional corporate gifts and company branded merchandise promotes a consistent image for your business. This is perfect for trade shows and event giveaways, manufacturing companies, hospitality, corporate, non-for-profit sectors like charities and universities, plus so much more. There will be a product out there for any industry. The great news about purchasing custom business gifts with us, is that you can filter by industry. Browse our merchandise by all industry types here.  

Longevity and Reusable Gifts - Promotional products which are useful and desirable are reused and often retained for years. Your branding will remain fresh and relevant for your customers, with on going positive reminders to use your products or services again.

Cost-Effective - When it comes to budget, promotional merchandise is one of the most cost-effective uses of your budget. Digital printing offers the opportunity to brand hundreds of different items for a relatively small outlay. See our low budget gifts to help give your business the the boost it needs. 

Conversation Starters - A delicious way to surprise and delight customers with their latest order or engage visitors when they visit your stand at an event is to use branded confectionery. Food and drinks are a increasingly popular promotional items according to the BPMA. With options to brand sweet tins, to brownies and printed cupcakes, there is something for everyone!   

Multiple Impressions - Promotional products can be seen by hundreds of people everyday. Bags, umbrellas, clothing, reusable drinkware, and stationery are superb choices for putting your brand front and centre (BPMA). Bespoke, unique items can also generate wow factor.

Remember that company branded products are an effective way to promote your brand. If you can't find the right merchandise you are looking for, or would like some ideas of personalised business products for your customers, then contact us today with your enquiry here. We can provide free visuals so that you can see what your logo looks like on any of our personalised merch.

According to Mintel, experts have identified the following consumer trends: 

Emotional State: In a world increasingly dominated by algorithms, we will need human skills and emotion to make the most of this technological revolution. 

How to target this consumer type: Tap into this consumer need with cute promotional gifts that your guests will find endearing. Try branded teddies to evoke emotion.  

More Than Money: Consumers will reassess what matters most to them, affecting not only what they want and need, but their perception of what constitutes value

How to target this consumer type: We suggest promotional products that offer a high-quality appearance without paying a premium. Check out these examples of executive business merchandise and gifts.

Relationship Renaissance: Consumers who find comfort through screens at the cost of meaningful, real-life relationships, will seek new forms of intimacy for the sake of their physical and mental health. 

How to target this consumer type:  As a merchandise specialist, we recommend an interactive and sensual product that the recipient can get their partner to enjoy. Promotional gifts like logo printed scent balms and bespoke candles will tap into this new consumer trend.  

New Green Reality: Incorporating sustainability into the day-to-day is not enough; consumers and brands will be faced with the reality that survival within a new climate context has to be the priority.  

How to target this consumer type: We have an eco-friendly range of promotional products and client gifts. Tap into the needs of this market with sustainable merchandise, from reuseable coffee cups, to seeded paper business cards. We have everything like this and more! Impress your customers with branded merchandise that does not have to harm the planet. 

Positive Perspectives: Brands and consumers will work together in new ways to deal with uncertainty.

How to target this consumer type: This means trialing various products for your customers and what promotional merchandise works for your audience whether they are consumers or business professionals. There is no right or wrong when it comes to choosing a corporate gift. See what works for you and see what merchandise brings in the biggest return on investment to your business.   

• B2B Companies: Businesses targeting other business professions. For example, a manufacturing company supplying goods/services to other companies that benefit from their services.
• B2C Businesses: Businesses targeting non-business-related consumers providing promotional giveaways to their customers. You’ll be wanting to target the general public who have a potential interest in your business.
• Education Sectors: Businesses, Workplaces, and Events all benefit from promotional gifts and branded products. 
• Sales Teams: Merchandise is an effective tool as an employee incentive for internal teams, or for use as branded stationery for the desk or out when travelling. Think executive folders, corporate diaries for logging in client visits, or promotional flasks for trips on the road. 
• HR & Marketing: Human Resources and Marketing professionals often purchase high quantity units for their team, for reaching marketing strategies, or featuring at events. Branded gifts and promotional items make great giveaways for tradeshows, conferences, exhibition stands and more! 
• CEOs and MD: If you are a company owner or Director of a firm, you will often be the go-to person to source promotional products, especially if you have a small marketing team. 
• All other employees: Promotional products are cherished by a team of employees in any industry. 

Shop by industry. 

Shop by Product. 

Customers, clients, event attendees, employees, business partners, and fans are just some audience types that use promotional products. We are also here to source branded merchandise and printed gifts in any industry, with plenty of bespoke options to suit your audience. 

The most popular promotional branded product lines in the UK market include clothing, bags, drinkware, calendars, office supplies & stationery, tech, and awards (IBISWorld).  

According to Sourcing City, the top 4 products are pens/pencils, mugs, plastic giveaways, bags, and sports bottles. 

The top themed group analytics however revealed that eco-friendly ideas was the most popular, followed by exhibition giveaways, then desk gifts, drink related merchandise and travel related merchandise.  

We know that 79% of people in a study who have heard brands communicating about their sustainability are likely to trust that messaging (The Round Trip). Why not promote your eco-friendly values and sustainable messages about your company by printing onto promotional products along with your logo and pantone colours that match your brand?  We think this is a great idea. We supply anything from eco-friendly branded merchandise to high end eco gifts, to sustainable promotional giveaways.

We also provide specific branded eco items when it comes to promotional products, that can also feature your company branding on these branded goods. This includes:  

• Biodegradable merchandise
• Organic merchandise
• Recycled merchandise
• Eco Friendly materials
• And so much more from wheat-straw based merchandise to coffee bean products, to 100% recycled plastics amongst out corporate gifting and promotional products. Contact us for eco credentials. 

Want to know about our sustainable and eco values? You may be interested in our below blogs.   

Promotional Gifts Company Combats Climate Change Through Plant Based Merchandise.

Working with Leading Apparel Manufacturer, Gildan, Gives us a Sustainable Edge!

Why We are Finalists in a Sustainability Award

Our Sustainability Statement 

To find out about our sustainable business practices, click here. 

We are a UK Merchandise Supplier based in Northampton. We are situated in Moulton Park within the East Midlands. See our exact location here.

Not all our products are on our website. We have experienced Account Managers that can help you choose the right promotional product for your business. Meet the team here. 

Yes – You can receive several options from us for you to review. We can help you with branded product ideas for any occasion. Contact us to enquire.

Yes – Our customers benefit hugely from our promotional merchandise in-house printing services. Here are five reasons. 

1. The Customer has more control as this reduces the need for the branded merch supplier to liaise with their suppliers. If the company provides some printing in-house (like us), they can provide additional updates on the process of an order. We at Gilt Edged Promotions like to keep our customers informed with their promotional products.  
2. Shorter lead times - Expect a quicker service if branded products are printed in-house. This isn’t always the case. Suppliers like us provide in-house printing facilities but we can also source last-minute gifts for specific trade suppliers that we don’t brand in-house. This is what makes us so unique.  
3. Lower Minimum Quantities (MOQ) can be ordered. We, for example, have embroidery machines, so as soon as we receive your garments, we can provide customisation on the promotional item right away. Huge orders are easy for us too with the use of our equipment and dedicated team.  We have the right facilities for orders from 1 item to 50,000 depending on the item.  
4. Quality check - With some of the promotional gifts that we detail in-house, we can ensure that the quality of the products is checked and finalised before sending them off to the customer.  We take pride in maintaining excellent quality across all budgets as we understand that promotional gifts should reflect your brand in a positive way.  

We provide a vast range of in-house branding methods from Blind Embossing, to Blocking, to Embroidery. These are just some of the ways that we detail products to better enhance promotional and corporate gifting. If you are looking for high-quality detailing of the branding area, then consider us as your go-to promotional merchandise supplier here at Gilt Edged Promotions.  

What Promotional Products Do We Process Ourselves? 

We have our dedicated team processing our own range of promotional diaries that we block and print in our facilities, along with branded office desk & wall calendars, beanie hats, printed teddy bear shirts, promotional clothing, and other gifts.  

View our branding methods for promotional diaries here. 

View our branding methods for branded clothing here. 

View our personalisation method for tote bags, pencil cases, diaries, coasters, some hats and more here.